We built a brand rooted in trust for Tillid Home - a developer that builds like it's building for itself.

SCOPE

UX/UI Design

STRATEGY

BRANDING

WORDPRESS DEVELOPMENT

BRANCH

Home Construction

Home Construction

TEAM

Designer, Front-End Developer, Content Manager

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buying a home is the biggest financial commitment most people ever make, and trust decides everything.

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of homebuyers research a developer online before making any contact.

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more memorable - that's a distinctive brand in a visually conservative industry.

Tillid is a local developer designing and building single-family homes in Poland's Mazovia region. The name itself means "trust" in Danish - and that became the foundation of everything. Our task was to design a brand that stands out in one of the most visually conservative industries there is - real estate development - while building the one thing every homebuyer needs before signing: confidence.

THE SOLUTION:

We built the identity around three keys: nature, Scandinavian aesthetics, and local roots. The combination of the name and our visual identity gave the brand a powerful communication tool - fresh, different, and precisely aimed at its target audience. The result? Tillid Home connects perfectly with its buyers - no small feat in an industry where the end client must deeply trust a developer before purchasing a property.

Solution: We built our work around a "Trust by Design" strategy - every visual decision working toward one goal: credibility.

Brand Strategy: We anchored the identity in the meaning of the name itself - tillid, Danish for trust - turning it into the brand's core promise.

Visual Identity: We designed a brand language inspired by nature and Scandinavian simplicity - warm, honest, and unlike anything else in the local development market.

Differentiation: In an industry stuck in visual conservatism, we gave Tillid a fresh, modern presence that speaks to a clearly defined audience.

Communication Toolkit: The identity works as a complete system - giving the brand consistent, recognizable communication across every channel and touchpoint.

Book a call with our expert

Marcin    Misiak, co-founder WEBRACE

Marcin Misiak

Founder and Advisor at WEBRACE

Fill the form and book a consultation with expert

We will discuss your needs and select the best solutions for your project.

Prefer email? hello@webrace.pl

Portrait photo of Leo

Book a call with our expert

Marcin    Misiak, co-founder WEBRACE

Marcin Misiak

Founder and Advisor at WEBRACE

Fill the form and book a consultation with expert

We will discuss your needs and select the best solutions for your project.

Prefer email? hello@webrace.pl

Portrait photo of Leo

Book a call with our expert

Marcin    Misiak, co-founder WEBRACE

Marcin Misiak

Founder and Advisor at WEBRACE

Fill the form and book a consultation with expert

We will discuss your needs and select the best solutions for your project.

Prefer email? hello@webrace.pl

Portrait photo of Leo